Philip R’s Frozen Desserts named sofi ™ Silver Finalist for Outstanding Perishable Foodservice Product

Winchester, MA – Philip R’s Frozen Desserts has been selected as a Silver Finalist for Outstanding Perishable Foodservice Product in the 2010 sofi™ Awards from the National Association for the Specialty Food Trade, Inc.  The sofi Awards recognize excellence in specialty foods and beverages and are a coveted industry honor. “sofi” stands for Specialty Outstanding Food Innovation.

Swiss Vanilla Almond Lollibons® were one of 125 Silver Finalists selected by a national panel of specialty food experts from 1,570 contenders across 31 Awards categories. Gold Winners will be announced in a red-carpet ceremony June 28 at the Summer Fancy Food Show in New York.

The sofi Awards are open to members of the NASFT, a not-for-profit trade association established in 1952 with more than 2,900 members throughout the U.S. and abroad. For more information on the NASFT and its Fancy Food Shows, go to www.specialtyfood.com

“The field was very competitive, with entries up 12 percent from 2009. The finalists represent the breadth and quality of our members’ distinctive products,” said Ann Daw, president of the NASFT. “It is clear that our industry is moving forward with innovation, inspiration, and creativity.”